German online lottery operator ZEAL Network has agreed to acquire the remaining 96.5% stake in SevenCanyon Limited. The transaction, finalized on July 9, 2026, establishes the company’s presence in the UK digital prize draw market.
The purchase price for the shares is approximately £33.8m in cash, subject to post-completion adjustments. This amount is supplemented by a potential earn-out of up to £4.8m payable over six months following completion. The acquisition includes SevenCanyon’s UK brands 7days Performance, Redline Competitions, and UK Carp Competitions.
These platforms offer digital prize draws featuring non-cash prizes such as houses, cars, and consumer goods.
Financial Performance and Funding
SevenCanyon reported EBITDA of more than £10m for the financial year ending March 2026. ZEAL is financing the transaction through a €40m seven-year term loan arranged by Deutsche Bank. The company expects the acquisition to contribute to revenue and EBITDA following consolidation.ZEAL maintained its 2026 EBITDA guidance of €70m-€75m, assuming a normal jackpot environment in Germany. The forecast includes anticipated one-off transaction costs in the mid-single-digit millions of euros. For the first full financial year after completion, the company expects the acquisition to make a positive contribution to EBITDA in the high single-digit millions of euros.
Dr. Stefan Tweraser, CEO of ZEAL Network SE, commented on the strategic value of the deal. "SevenCanyon is one of the most successful prize draw operators in the UK – we have known them for years.
With the acquisition, we hit the ground running in a highly attractive and growing market."
Andrea Behrendt, CFO of ZEAL Network SE, addressed the financial structure. "SevenCanyon is a highly profitable company with a proven business model. The purchase price will mainly be financed through a new loan agreement.
This preserves our financial flexibility to continue our growth-oriented and shareholder-friendly capital allocation in the future."
ZEAL previously held a 3.5% shareholding in SevenCanyon. The company stated it will review its revenue guidance once the IFRS treatment of SevenCanyon’s revenue streams has been finalized.