Miranda Guliashvili, Head of Regional Growth at SOFTSWISS, defined the company's objectives for the upcoming iGB L!VE conference. She announced the release of the Prediction Markets Platform and described how event networking influences corporate strategy.
Guliashvili stated that the gathering functions as a preparatory phase for substantial commercial negotiations instead of a showcase for product demos. Insights gathered during these sessions determine the direction of SOFTSWISS' product roadmap and inform ongoing industry research.
Market Trends and Platform Launch
The executive highlighted specific technology trends currently dictating operator priorities. The introduction of the Prediction Markets Platform aligns with these shifts, offering new tools for market engagement.
SOFTSWISS maintains a focus on regional expansion through active engagement at key industry events.