Soft2Bet has named Ryan Collinge executive vice president of group business development and strategic partnerships. The company announced the appointment on July 6, 2026, following Collinge’s departure from Gaming Innovation Group.
Executive Appointment and Strategic Focus
His new responsibilities include managing operator relationships and directing growth initiatives across international markets. In a LinkedIn post, Collinge stated that Soft2Bet identifies operator requirements and prioritizes collaborative development. He added that industry alliances depend on consistent delivery and transparent communication, which he intends to apply to his current duties.Market Expansion Initiatives
The hiring aligns with Soft2Bet’s market entry activities in Europe and North America. The company launched the Lodur platform in Sweden and introduced Quick Casino in Denmark. The ToonieBet brand also secured a partnership with the Hamilton Tiger-Cats football team in Ontario, Canada.Collinge previously served as a product manager at Inspired Entertainment before his tenure at Gaming Innovation Group.