Boomerang Partners participated in iGB L!VE London from July 1 to 2, 2026, at ExCeL London. The affiliate marketing agency received a nomination for Best Affiliate Programme at the iGB Affiliate Awards 2026.
The agency maintained a presence at stand F50 during the conference. Discussions centered on the company's sports betting analytics and the Sports Marketing and Betting Calendar 2026. This guide was launched earlier in the year to assist partners with campaign planning for major sporting events.
Award Nomination and Company Milestones
The iGB Affiliate Awards 2026 ceremony occurred on July 2 at The Shard. Boomerang Partners was shortlisted in the Best Affiliate Programme category. The agency celebrates its fifth anniversary in 2026, managing a portfolio of over 10 partner brands and more than 3,000 active affiliates.
The organization is in its third season as the Official Regional Partner of AC Milan. Kristina Shkredova, affiliate team lead, commented on the market reaction. "The event demonstrated interest in specialized sports knowledge rather than traffic volume alone," she said.
"The company will continue industry networking at the SBC Summit Lisbon."
The SBC Summit Lisbon is scheduled for September 29 to October 1, 2026. Boomerang Partners plans to host the Golden Boomerang Awards 2026 ceremony at that location. The event will recognize the top 30 affiliate teams across 11 categories.